Cyber Monday and Black Friday are anticipated to be the two largest ecommerce days of the year, each driving nearly $14B and $11B, respectively. With roughly a week remaining until these key shopping holidays, advertisers seeking to reach and convert target audiences during this high-intent period must ensure that they are planning strategically to maximize revenue–planning that includes a segmented partnership strategy.
Make the most of each partner category with optimizations that are catered to the strengths of each partner type. Partnerizes helps you develop this plan in our guide, Spread the joy: Lean into all partner types to make the most of your holiday shopping strategy. By downloading this resource, you will:
- Gain access to an overview of partner categories and the key benefits of each
- Receive optimization recommendations for each partner type based on their unique promotional capabilities
- Get technology tips that ensure you are tapping into platform features that will help you work most effectively with your partners
Download now to learn more. Or, get in touch with our team to learn how Partnerize supports advertisers in making the most of their partnerships during the holiday shopping season and beyond.