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How Effective Partner Messaging Can Amplify Your Holiday Promotions

Nov 04, 2024

Product Marketing Manager

Developing and deploying a successful holiday promotional strategy requires a multi-channel approach, and ensuring that you get your messaging in front of the right partners is key to affiliate channel optimization. With Partnerize, advertisers can easily design and deploy branded communications directly in the platform with an integrated partner communication tool that streamlines your messaging process and allows you to keep partners in-the-know when it comes to key elements of your holiday promotions so that you can:

 

Easily build partner communications

Partnerize’s communication tool allows you to easily design and deploy branded emails and newsletters using a selection of pre-loaded templates or drag-and-drop blocks to quickly build the materials you need. Contact partners directly about your upcoming holiday promotions and opportunities to ensure that details about your promotional calendar reach your partners as they are finalizing their holiday features and inventory

 

Save time with AI

The communication tool’s integrated AI functionality enables you to generate and embed images using prompts. For example, input a description of friends swapping gifts in a room decorated for the holidays to receive a customize image that brings seasonality and relevance to your partner communications. Further enhance your content with smart text editing, letting you rephrase, summarize, check spelling and grammar, or adjust tone to take the guesswork out of generating easily-digestible content for your partners during their busiest time of year.

 

 

Reach you target audience

Target partners with personalized content with dynamic messages, images and CTAs that deliver tailored content to partners or groups of partners without the need to curate multiple newsletters. Use filters to focus messaging by partner type, like influencers, cashback partners or buy now pay later, among others, location or vertical, letting you get your promotions in front of the right audience.

 

 

Plan for major holidays with scheduled distribution

Compliment your holiday strategy by creating and scheduling emails and newsletters in advance, ensuring that your messaging reaches partners at the ideal time to push promotions. With the Partnerize communication tool, you can get ahead of your holiday planning, and keep partners in-the-know of key elements of your promotions.

 

 

Reward loyalty with exclusive codes

Exclusive Code, one of the Partnerize platform’s spend allocation tools, enables advertisers to provide a promotional code to an individual partner to ensure that they are rewarded based on redemptions regardless of their presence in the path to purchase. Deploy a communication to a partner or groups of partners sharing the opportunity for promoting an Exclusive Code–a tactic that enables you to expand your reach while equitably rewarding partners. 

 

Explore the benefits of the enhanced email editor by visiting the Partner Communications tool. Not a Partnerize advertiser? Learn more about how Partnerize can help you maximize the benefits of the partnership channel. Get in touch by visting us here.

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