Partnerize Affiliate Marketing and Partnerships Blog

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Katie Spurkeland

Nov 15, 2024

[Download] Lean into Partner Type-Specific Strategy for Cyber Weekend Success

Make the most of each partner category with optimizations that are catered to the strengths of each partner type. Partnerizes helps you develop this plan in our guide, Spread the ...

Partnerize is the leader in partnership automation. The world’s leading companies rely on our award winning platform to drive and manage over $6B in partner sales and $500M in partner payments every year.

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Katie Spurkeland

Nov 15, 2024

[Download] Lean into Partner Type-Specific Strategy for Cyber Weekend…

Make the most of each partner category with optimizations that are catered to the strengths of each partner type. Partnerizes helps you develop this plan in our guide, Spread the ...

Faria Huq

Nov 13, 2024

Partner Perspective: How Thanks Turns Thank You Into Revenue

In this instalment we were joined by Yury Glikin, Head of Partnerships and Business Development from Thanks. The Thanks experience is engineered to drive brand love and revenue. Once a ...

Maura Smith

Nov 12, 2024

[RELEASE] Partnerize Welcomes New Chief Product Officer and Launches…

Partnerize, the leader in partnership automation for brands and partners, today announced a series of bold industry-shaping actions as it closes in on delivering another profitable year. Collectively, these actions ...

Chrissy Kammerer

Nov 05, 2024

[On-Demand Webinar] Partner Perspective: Rakuten Rewards

Partnerize works with some of the industry’s most successful and influential publisher partners. Our Partner Perspective series sets out to learn from the best of the best and pick ...

Craig Edgson

Nov 04, 2024

How Effective Partner Messaging Can Amplify Your Holiday Promotions

Explore the benefits of the enhanced email editor by visiting the Partner Communications tool. Not a Partnerize advertiser? Learn more about how Partnerize can help you maximize the benefits of ...

Vanja Wilson

Oct 30, 2024

Partnership Day Sydney 2024: Pro Tips from Our Masterclasses

Partnerize’s annual Partnership Day in Sydney lived up to this year’s theme: "Level Up". Held at the Sydney Opera House, the event brought together industry experts and partners ...

Kate Ellis

Oct 30, 2024

Recap: PI Live Europe 2024 with Harvey Nichols & Charlotte Tilbury on…

The affiliate marketing landscape is rapidly evolving, with a growing emphasis on new partner types, collaboration, and data-driven insights. Brands like Charlotte Tilbury and Harvey Nichols, powered by Partnerize, are ...

Chrissy Kammerer

Oct 29, 2024

[eBook] Key Considerations: Adapting to Shifting Consumer Trends in the…

Looking ahead to the 2024 holiday season, U.S. retail e-commerce sales are projected to reach $271.58 billion—a 9.5% increase from 2023—with mobile commerce expected to contribute nearly 28% to this growth. With ...

Chrissy Kammerer

Oct 28, 2024

Singles' Day 2024: How to Prepare

When evaluating Singles' Day results from 2023, marketers should consider KPI-specific optimizations such as year-over-year revenue growth, new customer revenue. average order value growth, plus more!

Kate Ellis

Oct 23, 2024

[REPORT] State of the Nation 2024: Affiliate and Partner Marketing

Affiliate and partner marketing are often referred to as digital’s best-kept secret. It drives a remarkable 10% of all UK e-commerce sales, offering brands a pay-for-performance model that maximizes returns. ...

Faria Huq

Oct 18, 2024

Retail Ushers in a New Era: 7 Tips to Kickstart Your Strategy as Peak…

Australians continue to face significant financial pressure, with rising prices, volatile inflation, and stagnant interest rates affecting household budgets. As a result, consumers have become increasingly cautious about their spending. ...

Maura Smith

Oct 16, 2024

Unwrap 5 Reasons Retailers Should Lean Into Partnerships This Holiday…

Fortunately, partnerships are proving to be a winning strategy for retailers during the holidays. Not only do they offer multiple benefits, but they also allow brands to make the most ...

Erin Kristyniak

Oct 10, 2024

ICO Updates: Overriding Cookie Consent for Cashback/Loyalty Partners

As of October 2024, the Information Commissioner's Office (ICO) indicates consent is no longer required for loyalty, points or cash back partners provided that the cookie meets necessary exemption criteria

Katie Spurkeland

Oct 09, 2024

First to Market: Partnerize Shopify App Update Solves Affiliate Tracking…

Partnerize is committed to delivering flexible, future-proofed tracking solutions for advertisers–a suite of options that includes streamlined integrations with leading ecommerce platforms including Shopify. The latest version of our ...

Katie Spurkeland

Oct 08, 2024

Partnership Optimization: 5 Ways to Combat 2024 Holiday Shopping Season…

In addition to considering key shopping holidays, data-driven budget allocation, and right-fit placement opportunities during the holiday season, marketers must anticipate how macroeconomic and cultural shifts will affect their strategy.